Editor's note: the overall operation of the textile industry shows a slow and stable development trend, and the industrial structure adjustment continues to advance. The textile and garment industry, whether in production or circulation, must transform to network, intelligent, green, flexible and service-oriented.
The development of society has entered a new era in which the old and the new are replaced, and the rise and fall are unprecedented frequent. It seems that enterprises fall and stand up in a twinkling of an eye. The continuous shuffling and value regrouping mercilessly close down enterprises and change the traditional operation mode. The textile and garment industry, whether in production or circulation, must transform to network, intelligent, green, flexible and service.
Put forward new positioning
From the perspective of various indicators in 2015, the operation of the textile industry generally showed a slow and stable development trend, the industrial structure adjustment continued to advance, and the contribution rate of textile, light industry and other consumer goods industries to industrial growth reached more than 30%.
From the perspective of industrial attributes, textile and clothing are industrial products that meet the people's material needs and cultural carriers that enrich the people's spiritual life. The textile industry has economic contributions to promoting economic growth and employment, as well as cultural contributions to beautifying life and promoting culture.
From the perspective of industrial responsibility, the textile and garment industry is first to produce high-quality products, form effective supply, and meet the new expectations of the people for a better life. This determines that the textile and garment industry, as an important livelihood industry and an industry that creates new advantages in internationalization, cannot lower the requirements of industrial development and the quality of industrial development.
From the perspective of industrial mission, the textile and garment industry should take the development and promotion of ecological civilization and social harmony as its important mission. This determines that the direction of green development and responsible development of the textile and garment industry will not change in the process of building a well-off society in an all-round way, and the purpose of serving and improving the people's livelihood will not change.
Therefore, the 13th five year development plan of the textile industry puts forward a new expression of industrial positioning:
The textile industry is China's traditional pillar industry, an important livelihood industry and an industry that creates new advantages in internationalization. It is an industry that integrates science and technology with fashion, and develops clothing consumption and industrial use. It plays an important role in beautifying people's lives, driving related industries, stimulating domestic demand growth, building ecological civilization, enhancing cultural confidence, and promoting social harmony.
The creation of new international advantages, the integration of science and technology and fashion, and the simultaneous development of clothing consumption and industrial use are the inevitable requirements and necessary processes for the transformation and upgrading of China's textile industry to the high end.
Seek new driving force for development
The national 13th five year development plan proposes to adhere to demand leading and supply innovation, improve supply quality and efficiency, activate and release effective demand, form an efficient cycle of benign interaction between consumption and investment, and coordinated progress between demand upgrading and supply upgrading, and enhance new driving forces for development.
In terms of market demand, personalized consumption needs need to be met urgently, and the shortcomings of rural and poor people's consumption need to be supplemented urgently. In the process of urbanization and new industrialization, 100 million rural residents will be transformed into urban residents during the 13th Five Year Plan period. Considering that the clothing consumption of urban residents in 2015 was 1705 yuan / person, which was three times that of rural residents of 574 yuan / person, this alone will form a clothing consumption increment of 160 billion yuan; In 2015, the per capita clothing consumption expenditure was 1164 yuan. According to the average annual growth rate of 6.5%, the improvement of the people's living standard in 2020 will bring an overall clothing consumption increase of 660 billion yuan.
At the level of industry development, the current textile industry is facing two major direct challenges: on the one hand, the changes in the market environment and the weakening of market demand; on the other hand, the increase in costs, such as transaction costs, taxes, labor, land, capital, energy, logistics and exchange rate. The deeper challenge is that after years of high-speed development, China's textile industry is unable to sustain the investment driven and export-oriented development models based on comparative advantages and late development advantages. The textile industry must enter a new stage of market-oriented, structural adjustment, innovation driven and green development, and it needs to find new driving forces for industrial development.
Focusing on the tasks of "three deletions, one reduction and one supplement" proposed by the central economic work conference, the light and textile industry has become the key work of stable growth, structural adjustment, transformation and upgrading, and cost reduction and efficiency increase. The special action plan for improving the supply of consumer goods (2016-2018) has been drafted and put forward the basic principles of innovation driven, market-oriented, classified guidance and coordinated development. The three product strategy of increasing varieties, improving quality and creating brands is implemented: increasing varieties to meet diversified demands, Improve quality to adapt to consumption upgrading, create brand and realize Chinese creation.